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What if the key to unlocking your purpose has been within you all along?

In this episode, I’m joined by Chad Jenkins, CEO & President of SEEDSPARK. A lifelong entrepreneur who launched his first venture at just eight years old, Chad has since built and guided over fifty businesses. Renowned for transforming traditional business models, he focuses on using what’s already available to spark innovation and growth: no heavy investments or long timelines required.

Through his work at SEEDSPARK CoLAB, Chad explores what he calls “dimensional vision awareness,”  the ability to perceive opportunities and value in multiple dimensions at once. His perspective blends business strategy, human energy, and purpose-driven collaboration to reveal how every person is uniquely designed to create value in the world.

This conversation is more than entrepreneurial insight: it’s an invitation to rethink what it means to grow, collaborate, and live from alignment.

Topics We Explore:

• The meaning of “dimensional vision awareness” and how to see opportunities others miss
• Why friction is a signal for collaboration, not failure
• How to identify your unique value contribution and lead from it
• Shifting from retirement to Desirement: designing a life of alignment and flow
• How giving your gifts freely multiplies energy, impact, and abundance
• Why collaboration, not competition, is the foundation of human progress

Connect with Chad Jenkins: https://seedspark.com/

Learn More about The Viking Academy: https://www.vikingacademy.com

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Episode Transcript:

Hi everyone and welcome back to the Viking Academy podcast. This week we have Chad Jenkins visiting us again and man he has delivered once again incredible insights and thoughts in the area of quantum vision and he gave us he gave me a new understanding of what he calls dimensional vision awareness. This is being able to see that everything is actually already created and to be able to take that and break it down into our reality. Now, in a previous podcast, him and I had talked about that before, but on this one, we go even deeper and he starts talking about how collaborations are the way of the future for creating all value in the world and not only

That, helping our children. Like so when you talk about when you're a child and what happens to you as you become programmed over and over again to fit in and convergent thinking as opposed to having divergent thinking is to be able to see the world and be expressive and creating yourself what you want in life. And you know for me the Viking Academy that's what this is all about is for you to be able to break free and to creatively express yourself and to and live life with passion and purpose. And to do that, I find that you need to explore your mind, your body, and your spirit. And Chad actually gives us a whole bunch of very practical tips on

How to get in touch with your mind, your spirit, and then how to enact that with your body through action to actually manifest the life you want for yourself. Um, this is incredibly practical. It is uh very applicable to business and in personal life. I am going to listen to this podcast again because again Chad will start off the get-go and he will explain something and it will take a while for it to sink in but that's because he's resonating at a such a high level but once you finally capture this that collaborations is the way of the future you will actually hopefully be as energized as I am. So there you go Chad Jenkins coming up on the Viking Academy podcast. Let's go export.

Welcome back to the podcast, Chad. It's my pleasure. I'm super excited to be back. Man, I The last one we did was with Stell. Yes. Um I'm going to have Stell on his on a separate podcast as well, so we can talk about his new book coming up. And yes, different rabbit ho. It was very excited for him on that one, too. Um, but I would when you and I met again and I was like, "We got to follow up on this because it was like I felt like I felt like it was like we had just scratched the surface of of of this quantum vision." Just for the listener again, can we just can you kind of bring us back up to

Speed in a summary format if you can from where we were at the last podcast and where we're going to go from here and then where we're going from here? I like I have no idea where we're going, which is funnest part which is the exciting part for me it's the exploring right so just let it unfold yeah exactly so so you know just a little bit of a summary I talk about dimensional vision awareness and I'll preface it with absolutely zero education I didn't read in a book I can just feel it and it wouldn't argue that I just receive it and it and so I I am very very interested in vision as a category and I don't mean what you see outside where does it come

And what are the different levels of visionaries? Both of us are very fortunate to sit in rooms with 50 plus entrepreneurs on a very consistent basis and there's a wide variety based upon my work that I've done of the level of visionary that I experience. And that just continued to cause me to peel back the onion. And that's where I came up with dimensional vision awareness. And so quantum vision is a complement to it. For those of us who know more about quantum physics, particles, which we're all made of particles, all things are made of particles, are in all states at once, all at the same time until it's viewed.

So that's true. It would to me I would interpret that as all things are possible as they are existing already. And the level of vision that someone may possess could potentially correlate to the awareness. Now you can see dimensional vision awareness that they have with seeing a different dimension where that possibility that state it already exists. Yes, that for the listener there you may want to go back and listen to that again. Again you always come out of the gun. You come out shooting right away. The fire like they I I I'm because we had such a deep conversation about it before. I I can grasp exactly what you're talking about.

It's all things everywhere all at once happening all the time and all and what you need is to see the possibility. And so having the dimen what do you call it? Dimensional vision awareness. Being aware that there's multiple dimensions and having the vision to see that. So when you were talking about visionaries, let's just kind of step it back one. You're talking about all these different entrepreneurs in the room and most of the entrepreneurs are visionaries. I'm very much a visionary. When I see something, a new potential future for something, I get excited. Very excited. Process, forget it. New project, super

Excited. So I see these opportunities. I go, "Oh, there's an opportunity to create something really neat, cool." Cool. Like I just had a coaching call with a accounting firm and they were like we created a new vision a vision statement a vision and mission statement for their company but not the traditional vision and mission statement. It sounds so canned and garbage. It was like energizing and easy to digest and easy to think about, but we saw that and we we created it. And so it was like we had that and it was already there. And I guess this is what you're talking about. It was already there. It's already there. Yeah,

It was already there. Alls we did is we had to find it. We just had to explore and see it. And so this is that exploration part. Um and the other thing is I I did at the previous uh podcast was I did what's known as Odin's round table. So there was three master healers and myself and four of us. It just got launched. It was just uh should have come out today actually when that's exciting. And the it was really exciting. And Tammy Grantham, a soul soul guide, she talks to angels. She said, "Why is abundant and joyful?

How is fearful and and and cramping like I I'm going to get this wrong, but the how is why it's so it's so difficult to figure out the how, but she says, "No, just see it and say, "This is why I want it, and I love it." So what you're saying about seeing that it's already made gets rid of the worry about the how. Indeed. Yeah. Like it negates the unlock. Yeah.

Yeah. It negates the how. And to and I think we spoke with this last time. The vision that I'm talking about is the vision on the inside, not the conventional vision on the outside. People when I say vision, they want to see with their eyeballs. And eyeballs are just an inlet to where light goes in and you interpret of course in your brain. But the vision's inside. The interpretation of it is inside. So close your eyes and tell me what you see. That's a little bit of what I'm alluding to on a consistent all day long basis.

I'm referred to different entrepreneurs around the world to help them understand the power of collaboration. Shortly after getting engaged, they know that they have never done anything by their lonesome self. It's all collaboration. All of it. All embracing that can also remove the friction of the how. Because it comes back to the who not how concept. The simple concept is who not how. When you think of the who, you worry, you stop worrying about the how. And this again this ties into what Tammy was saying is this how is fear.

Yes. How is fear and and contraction. It's it's and scare how sorry how is fear and scarcity that's what she said yes why is joyful and abundant and this is the whessiness around it and so it was interesting because this again this ties in to the conversation I had with my clients earlier today creating this new vision for the company and it was like no it's not about the client is the most important or the team member is the most important or the business is the most important I said it's collaboration amongst all three. Success is shared was their was their ultimate why. They said we believe success is shared

Because it's a collaboration amongst these three parties. Collaboration between the team members, the owners and the clients. So it's this trifecta and it's a collaboration and instantly when actually when I was on the coaching call you popped into my head because I went well this is exactly what Chad was talking about. He said everything's collaboration. Everything's a collaboration. Everything. You have been uniquely and intentionally designed to create value in the world. But yet, that's not what people lead with when they when you meet someone new and they say, "Well, what do you do?" "Oh, I'm a litigation attorney. I'm a plumber. I'm a financial adviser." No, you're not.

You might consider in the future. I create value by because the second you tell me how you're uniquely designed to create value in this whole wide world, you are just a puzzle piece of the entire fabric of this big old puzzle. But now I can understand how you fit in and perhaps one of my weird shaped pieces have been longing to be connected to yours. That is the most natural and authentic version of collaboration. I create value by. Well, heck, when you tell me that, I don't have to worry about or try to figure out what a litigation attorney is. You could tell me that you're in pest control, but are you a small organization? Are you multinational? Are you franch?

Now, there'll be a lot of other things. I was just on with a nice young lady from Strategic Coach who is kicks way above her weight. Uh I can't wait to see where she goes or where she is going to end up, I should say. Sharing that with her in three different sentences. We finally got to Oh, yeah. And she does it at Strategic Coach. We hadn't gotten to a role yet. And this is her just introducing the concept. The next time you meet someone which she's been she's just back from France I think or Paris for two weeks so she met a lot of people said if you would have used that then who knows the opportunities that would have unveiled themselves

Because you immediately provide somebody with your puzzle piece in a way in which they can understand it. It could be potentially they've been looking for that puzzle piece for quite a long time. They've been looking for their person, their who to help them, their their who to do the how to help them get their vision. Correct. To help them Yeah. Get your vision out in the world. And so so you said reframe it as I create value by what what do you do, Eric?

Yeah. And you respond the way I create value is or I create value by. You're telling me how you do what you do because that is the secret sauce, not what you do. So in my case I would say I create value excuse me I create value by rem helping people remove blockers from that blockers that are stopping them from expressing themselves fully which is coaching like that's my for me that's kind of my my unique ability uh statement. It's for me that's what I've been constantly doing is what I want for me is I've been removing blockers so I can creatively express myself and enjoy my life. Mhm. Right. And so what is needs to be moved

Out of the way and what needs to be discovered so that I can be truly my authentic self so that the ethos of the Viking Academy is find out who you are, why you're here, and what you're here to do. It's all kind of tied into that, which is how does Eric, the puzzle piece known as Eric, how do I fit into it? I love how you frame that. That that visual is awesome. Mhm. I would argue that this also stems from your constant question. This I best I can tell is so with strategic coach which we're so involved with unique ability is life-changing. Understanding what your unique abilities are and your unique ability is the way you apply it is what I call your

Unique value contribution. So it's wonderful. So, I've figured out what my unique ability is and the first question I ask is now what? Then I've figured out the application of my unique ability, the way I create value in the world. And so it's like unique ability awareness forward. How do I apply it? Before where the heck could it come from? So before unique ability awareness, if I dig deeper on that, the best I can tell is we all receive a constant question that we've been asking in all environments, all relationships, and through all experiences since you're between seven and n years old. That's when you receive it. And that does continue to drive all

The uniqueness of Eric in this example. And you've been applying that for so long that it comes so naturally to you. But it definitely drives the way you are uniquely designed to create value in this world. Along the way, you pick up lots of parts and pieces and you combine it with your unique constant question and then it evolves to be in unveil your unique abilities. And then when you combine those all together and you're able to say I create value by or the way I create value is that is your unique value contribution. When you get to that place of awareness of exactly the way that you are uniquely designed to create value in the world you begin to see

Where your puzzle piece piece fits. So that vision this dimensional vision awareness I think really spawns from going deep inside to understand the answer to the questions how do how was I uniquely designed to create value in the world and if you look back if you can anchor something to when you were seven eight or nine and I would suggest eight seems like that is very very consistent something happened you became fully conscious of course at seven you elevated beyond theta brain waves and now you're fully conscious and something comes to you and you've been applying that. I I'll give you one an example. I understand what mine is and

It's the same question I've been asking since I was 8 years old. How can I take what I see and combine it with what I know and create value for someone else? That's what started 50 plus companies and that's what has created over 600 collaborations is me just getting very tuned into the way I was uniquely designed to create value back to the whole or aka the world where my puzzle piece fits in. And when you say that question came to you yes do you feel like that's that's a that's the gift the universe gave us. It gave you that question to say here's your here's your not your cross to bear in life because I hate that thought

There. It's not a cross to bear. It's it's your driving force. It's your it's the thing that's actually motivating you to bingo engage in life is here's your question and execute on that and you're connected to source. It. I like what you said. It's your driving force because when I'm doing that and I have moved to and we can talk a little bit about desirement. When I move to desirement, I committed to only doing that. So this afternoon at whatever time it I'll leave to go to date night. It's Thursday. I'll go home with more energy than I woke up at 3:00 this morning with. And I

Wake up with a lot. I have a pretty wide open schedule from start to finish. And truly, I go home with more energy than I woke up with every day because I'm doing the thing that creates the energy. Create being I receive it from wherever the heck it's coming from and that's the way that I give it back and transfer it back into the whole or I to the world. And it makes it so very easy for me to use that and have exactly where we started this conversation, dimensional vision awareness. I can fast forward the movie and I can rewind the movie that somebody else is playing. Oh, there's so much to unpack there.

Okay. So with with this gift that you were given, this energy, you said you've you've tied it into force or tied it in back to source. You know when you're on it because it feeds you back. We talked about this a lot before, which is like when you're doing the thing, you're in your bliss. You're in your flow. You're in your unique ability or shall we call it your unique value contribution. Because you can have a unique ability, not do anything with it. But when you're actually applying it, you're applying your unique value contribution, which is I'm starting to really understand more of why that differentiation between that thing and and and that becomes the thing that you realize

Now you've plugged yourself into your purpose, your why. That's why you were brought here is to do this thing and it and so it becomes your purpose. It becomes your why, which is for me that's that has been my question from day one. So if I look back on that for my question, the driver for me was what am I here? Who am I? Why am I here? And what am I here to do? Yes. Like those those three that's it. Who am I? Why am I here? What am I here to do? I've been in constant what does source call you? Right. I understand what your name is because it says at the bottom left of this Zoom meeting and I've known you for a minute,

But that's not what source calls you. What does source call you? That that's another that'll take you a minute to uncover. You're not going to do it on the call. But um joyful energy. That's a that's a fun one. Joyful energy. Yeah, I love it. Abundant joyful energy. Again, I want to come back to all things great my unique ability saying actually for those of you that are not watching the video, we're shooting a video. I finally moved back downstairs into my office and so thank you. It's been three and a half months of remediation work and our HVAC system is finally working. It's great. We actually have cooling and heating. It's amazing. But I have I have my Viking

Shield and I have my axe and I have my unique ability statement still has on the wall. Yes. And I consider this as like my mind, my body and my my body and my spirit. Right. So it sits up there to remind me but I haven't put it up on there yet but and my unique ability statement which is behind me. It talks about my intense Vik my Viking intensity and playful energy. And that's I think the source would call me.

That's what source would call me is in intense playful energy. Mhm. Like that's what when I'm in my zone like that's it. Like I just on the weekend actually I we played a big concert like uh for 8,000 people in an outdoor festival. My band I've never played for that many people in my life. Wow. Congratulations. Entertaining. And I was beating the crap out of the drums and I was singing and entertaining 8,000 people. That was joyful, abundant Viking energy. That was that was me. And I think that's what the I think that's what source would say. And that's what's transferring. If it if when you're in that in that zone, when you're that connected, it's the energy

That's transferring from you, not the words that are coming out. You're singing, sure, but the vibration was the transference of the energy that was flowing through you when you were in that particular zone. That's what the 8,000 people were feeling. They were responding to the audio, sure, they were probably singing along to the words as well, but it's a transference, I would argue, at a cellular level is what they're actually responding to internally.

And so in your experience and working and and especially working with so many entrepreneurs, you talk to so many entrepreneurs all the time and they're visionaries. They have this vision and so you can see clearly and this is we we we totally resonate on this that every person was brought here for a reason. They all fit there like your puzzle piece. I love that. But I believe that we're the only species on the planet that doesn't know why we're here. And that's the adventure is to actually figure it out, to go explore it. That's the adventure is like you're born, your baby, you're like, "Wow, look at this place. It's amazing. Oh my god." And then you come here with

All this abundant, joyful baby energy and then all of a sudden you start getting layers of conditioning and programming on you and crunch crunch and then all of a sudden it goes away. And I remember on our first podcast you talked about this. You believe that it it goes back to a younger age. It was at that time it was around six. You figured it around six. You figure about eight is when you got the download. But then you get layers of conditioning and we kind of forget it or we we lose it. It gets forgotten. But then we we can if we are intentional about it we we are already desiring to go back

There. For me that's been for me that's been like a total frustration like in my life is like I've been and I did a career as a chartered accountant prof you know CPA build businesses all but I was feeling frustrated like just and empty like empty and it wasn't fulfilling and all of a sudden when I'm doing something now it's like I can feel my heart open up my it's like my heart opens up and this energy just flows through me and I'm like excited for the future that I can help people build and That's like that's what I want. That's the thing I've been looking for. Like that little kid that stood up and just like was like

Let's go do this. Like let's rally the troops and go have at her. So but everybody has not that specifically but everybody has a calling. Absolutely. That they're that they can't. So what would you tell someone who is not sure what that is? Like like if they're if they're sitting there going, "Well, you know, here's Chad and Eric going, "Well, great guys. You you found your thing and you're all super excited and you're all jazzed up, but I'm sitting here going, "What the do I do?" Like, yeah, even the application of it is still yet a journey. It truly is. I'm I mentioned desirement earlier. I

Definitely live in in I have moved on to desirement after the last few years. That to answer your question, I had no clue until I was quiet and I just listened. That's I know this you're potentially looking for some secret code or some special puzzle. There's not one. It's just be quiet. Go inside. Be super still and be no time, no place, nowhere, no body, no thing with no agenda, no thoughts. It'll take you a while, 6 months, I started to make some traction and still every day I try when I mentioned up earlier and I typically wake up roughly 3 to 3:15, sometimes , that's an interesting number as well. And I just be quiet. The very

First thing, gratitude. Thank you for letting me wake up. Of course, that's not promised or guaranteed. And then I do that until I run out of things to say thank you for. And then I sit there very quiet. It's 4:00 in the morning. Not a lot of people want access to me, unless you're from Dubai or Australia. And I try to make sure that my Zoom doesn't show them online at that time of morning. But as you do, you will start receiving little nuggets. Write them down. I use my Apple notes. Anything ever happens to me gets to my Apple notes. That is the skunk works because when it when I receive it, that's where it goes first and then I chisel it over time. But just

Be still, be present. Presence is a word that of course is used so much. But if you really think about it, there is there's no past and there's no future. There's just right now. I can't make anything happen in the future. If I'm going to make it happen, I have to make it happen right now, which is actually very empowering when you really understand it. So, if you're super quiet and just open-minded, be very, very much present in the moment. I find it so much easier to do between 3 and 5:00 a.m. On a daily basis. And I understand there's definitely something special about that particular time of the day, just in

General. So that's what I would encourage you to do. But you could be quiet and still in no time, no place, nowhere, no thing anywhere that you are if you can just go inside. So here's the interesting thing. You said you I know you're looking for a technique or a pillar or blah blah blah. You actually just gave us you just gave the listener an actual technique and it's that is the way is is being still. It's meditation, being quiet and listening. That's one of the things that actually came up with the previous the Odin's round table, the the healers, the master healers that I had on there. One of the things Jay said, we need to listen more. And that's exactly what you're talking about is

Listening to that inner voice, but you need to you need to quiet the brain down. You need to quiet all the noise that's happening to be able to hear it because there's so much there's so much data and input right now with social media, all the AI like there's so much going on and so input and everybody seems to think and and you know I'd say everybody and myself get you get caught up into it that you have to start grabbing and consuming everything to be able to be successful and to f to to fulfill what's burning inside you. Well, it the the the paradox is you actually need to stop. Yes. Slow down and turn turn turn it all off.

I think the term is human beings, not human doings. Yes. How do you just be right? Just be quiet and be. If it's true that we're just energy, and I would 100% totally agree with that, we are energy. Then even just sitting still, you're omitting energy. So you're being, but if you be really quiet, you can receive and you'll be surprised what you actually hear. It's all already inside. You have everything that you need to do and be whatever you would like to do and be.

You just have to be quiet and understand that you have it and it's already all there. Every bit of it is already there. You've been doing it. By the way, even people that are super successful, I find they're giving away the secret sauce for free, they label themselves as some conventional industry term or maybe a pedigree that they got at university. And that's not who they are at all. But perhaps that they would turn around and look inside and understand the way that they were uniquely designed to create value in the world because they've been doing it for a very long time and give that a name and began to offer it. Then

Their invoices would not look identical to the invoices that are down the street with a similar sign on the side of the building. Albeit that's not why people do business with you. That's not what they're buying. They're buying the way that you do what you do. But you're not selling that. You're giving that away for free and you're if I had to ask you what are margins like in this pest control business or as a an attorney or even a doctor that they would tell me whatever the convention is. It's like oh you're selling the same thing everybody else is doing. You haven't graduated yet. To understand the way that you do, what you

Do is the secret sauce. And perhaps you spend that little bit of time of being still, being very reflective, listening, beginning to hear, and then take it one step further and give it a name. So, and I think we might have chatted about this tool that came to me a couple years ago, and it's called Name the Baby. And it's just a clear awareness that every day in people's businesses, they create stuff. You know, if they did that at home, the probability of them naming it nine months before it even gets here becomes real is very high. But they create things in their way that they do what they do every day in their business. They don't give them a name. They turn

To the person beside them or perhaps a client, rattle off nine or 10 bullet points of some perspective projected value creation, and they're hoping the other person remembers or understands it. The second you give something a name, you empower everyone else to be an ambassador for you. Until you do that, they might remember parts and pieces of what you said or they may not, but they will not tell anyone else.

So it the same applies to yourself at least again in my experience. When I begin to give something an an identity, I cannot unsee it. A series of bullet points is very easy to do. Uh when you give it the name, you can't unsee it. If you go and figure out your own private time, your personal time, all the time is yours. By the way, you have all the time you need. There is no time and space.

But if you dedicate yourself to some kind of routine, whatever works for you, and just be quiet and listen, it'll come to you. It's already there. You just have to see it. Dimensional vision awareness is where we begin. It exists already. You operating as that. The sign on the door, the invoice is going out. Perhaps you're an entrepreneur listening to this. The invoice is going out with the new name with the new level of margin. Because of course, if you've been doing it since you were eight, you've already invested in your cost of goods. Your margins will change when you embrace this.

It already exists. Just go find it. And it's inside. It's not outside, though. And this is where you talk about the ability to have the vision the the dimensional vision awareness is that you find that we don't have like you can come in and look at something with a bit entrepreneur and you can see it you can see it but they can't we can't see it like the individual can't see it. It's like I I I have it on the Viking Academy website actually. It says who you are is yelling so loudly I can't hear a word you're saying. So because I can Everybody knows who you are. Everybody knows that but you don't. We're the only like again it comes back to the species.

We're the only ones that don't know who we are. Everybody else knows who we are but we don't. The the universe knows who I am but I don't. I It's like it's like the world's worstkept secret. It's like we don't know who we are but everybody else knows who we are. Yes. Everything and everywhere knows who we are and knows that we're fitting into the puzzle. We just haven't we haven't gotten the memo yet. Yeah. You hadn't surrendered yet.

Yeah. Okay. Surrendered. Surrender. You haven't surrendered yet. Okay. Can you talk about that a little bit? I can. We're all striving for it. You know, even Dan talks about all the entrepreneurs, he's got that little diagram. You're here and you're striving to get there. It's very interesting in the context as entrepreneur. I get that. But I think it's way more human. And that wouldn't surprise me coming from Dan for sure cuz he definitely gets downloads. And all humans are already there, but they're striving to get I'm sorry. They're already here and they're striving to get there. You surrender. It's like, oh, I am already

There. You go inside and be quiet. You begin to receive the awareness of where you already are in the capabilities that you already have and the unique way you were designed to create value in the world and everything changes. The fulfillment and it's not about money. Good lord it being lots and lots of companies and lots and lots of houses and just all this material stuff and it was completely empty knowing that I absolutely was destined for more and it wasn't to create yet one more company.

But when I said, I'm not going to create any more companies. I'm going to take what I was given and I'm going to show up in the world to give it. And if it creates an outcome, I'm going to leverage this whole art of collaboration and we're going to split the outcome because I can do that all day long every day and again go home with more energy than I woke up with. Now I just want everyone else to operate with the same exact MO because they can. And if they were able to move into desirement, not retirement, then the life just continues to get better and better and bigger and bigger every day. I was going to come back to that because I wrote down desirement and I wanted to

Circle back to that. So you said desirement versus retirement. What do you mean? Yeah. Yeah. A few years ago, I had written I stopped when one of those I think it was on a Saturday and I just began to write down knowing that I'm not built for retirement. Certainly not. What would I do if I didn't have to do anything? So, I began on a Saturday and I'd go back to the list a couple times over the next week. I just left it in my library. So, every time I saw it, I'd look at the list and I'd write one more thing down. And after a week, it might have been two weeks. I looked at the list. I said, "What do these things represent? I was like, "Oh, these are all the things that

I desire." So then I coined it. I wrote across the top desirement. And I said, 'Well, that's good. When I finally get there, the only thing I'm going to do are things that I desire. And I've got a list. I'm ahead of schedule. And then a couple weeks later, I looked at that list and I said, "Well, why the hell don't I do that right now?" So, I made another list. And these are things maybe I should have called you Eric because that is the way you uniquely create value in the world. You could have helped me remove all those obstacles that were preventing me from living in desirement. Right? And so I did do that. I put leadership teams in all my organizations. And yes,

Along the way that was a little bit of a a rough ride. I had a couple folks that cost me lots and lots of money. Uh, and of course I could have gone back to the old me and left desirement and not sacrificed that investment. But I said it specifically and intentionally. It was absolutely an investment because yes, it was a few million bucks and we can make it up. We made it the first time. I didn't start with anything. And I didn't focus on that. I focused on the way that I uniquely was built to create value in the world. And I continue to do that. And doors just continue to open. And I receive more energy and I can do

It better and tomorrow I'm going to have more energy and I'll even do it better. I'll see further faster if I just continue to stay in this particular zone. So I moved into desirement. I love that. I love desirement and I'm that that resonates with me so so well. And the wonderful thing that I've seen about what you've been building so far with collab partners is it's not a traditional business. Not at all. It's not a traditional B. You've created a new business. It's like a new model al together which is all built around your unique value contribution.

Mh. And you're not doing it under the like you're not doing a traditional building out coaches and programs and stuff like that. Like it it's it's you. It like a full expression of Chad. Most authentic expression. Yes. Your authentic expression of you. And it's an it is you. Do you know what I mean? And it's just it's so awesome to watch it unfold. Right. And it's it's taken a while just, you know, for for mortals to catch up and get grasp what you've been talking about and how it impacts your life and how it could how we could apply it to our own lives because, you know, we sit in these in the workshops and I watch it. You you get the microphone and you

Start sharing and I see a lot of people kind of doing the the dog, you know, the the golden retriever head tilt like, "Yeah, what?" And then they walk away and they're looking thinking, "What did he say?" like that didn't you know it takes a while to soak it in but when what you're talking about is such a purposeddriven why the why for you is so it's you it's not even a why it's just you do you know what I mean like it's it's human you're being you it's you've reached the level of human being and by being the human that you were meant to be you are creating so much more value in the world and it's feeding you all this energy. So at the end of

The day you're like you're bouncing off the walls, but you didn't do a traditional clock in delivery this system, right? Like like none of that. Just show up and be you. But do it with intentionality. Yeah. If it's true that we're all energy and we're just an extension of the divine, that it's the energy that basically it's filtered down into we become this physical expression of it. When you move into the place that I now coin desirement and call desirement, I feel like you're in alignment with that. So energy just flows through you. Like many of the things that we talk about on this podcast, yeah, I've thought about a lot

Of stuff, sure, but the words that come out of my mouth are not rehearsed whatsoever. It just flows. Happens on every call. I don't have to rehearse. That's the thing. I don't have to there are no study notes. There's no postcards here. What's actually I'm very kind of a clean freak. So there's no pieces of paper other than a gift card that a EOS implement left for me for a massage in my favorite place. Nice resort here.

That's it. No paper. Yeah, you just be. But when you get in tune with the way you were uniquely designed to create value in the world, it can just flow through you. Is such a wonderful place to be because whether it's here on this podcast or in front of thousands upon thousands of people, the only thing that I can do and I said it earlier is give what I have been given.

It's and I'm not the only one. You're the same. Everyone else listening this podcast is the same. It's all about showing up and give what you've been given. It's not about being a go-getter. Took me a long time to figure that out. Yeah. A friend of mine actually shared this. We were camping this this summer. Uh we had the summer of fun. It was fantastic. Like spending time with the daughter and my wife and going camping and going to Europe and like we really focused on just desirement. If you would think about that, we were in our desirement. We were like, let's spend time together. Part of that was going on these uh camping trips. And he said to

Me, and I I hope I'm going to be able to quote this right. The meaning of life is to find your purpose or is to find your gift. The meaning of life is to find your gift. The purpose of life is to share your gift. Give it away. Yeah. And you cannot You never had it if you can't give it. If you really think about it. And we both came into this world and after a couple I would say hours because I'm optimistic. It might have not taken that long. If somebody didn't give us what they had been given, you and I would not be here. Exactly. Exactly. This is very um parallels with the recovery movement and aa alcoholics anonymous. It's like

You you I cannot keep sobriety unless I give it away. Like if I'm not helping someone else, if I'm not provide if I'm not help so I got spons I'm like I'm helping the next person. I go to meetings and I'm sharing openly honestly about what happened, what it's like and what it's or what happened and what it's like now to share that with others because you cannot keep you cannot keep it if unless you give it away. And the funny part is wow and it says the more you give away the more you receive.

Absolutely. It's an endless gold mine and this com neverending abundance of energy and value that comes to you because you give it all away. And this is exactly what you're talking about. Yes, sir. Yeah. So if you elevate and apply it to entrepreneurialism the structures and I say plural because I have quite a few now of helping entrepreneurs understand how to embrace collaboration then sure enough you can show up to give what you've been given. And when you do if it causes an outcome in a business world let's just answer one question.

How are we going to split that outcome? That's it. I don't need to go and sell something to show up to give. I would, you know, we're about to launch the VCR formula book at CollabCon next month. And it's all of us have vision. Everyone listening to this has vision. They may not think that they do. They do. They have capabilities. They also have trusted relationships, people that trust them, and they have reach. If they show up and they're naturally curious of what happens if I extend my trusted relationships to Eric. Oh, it could actually add $2 million a year to Eric's business. Well, how would we split that outcome? And by the way, now that I'm thinking about it, how would I

Do that for Joey? And what about Julie? What about these ideas that I have? If I were to share them with Doug, if it created any type of outcome, I have one question. How are we going to split that outcome? Can you fathom the amount of forward momentum and exponential growth that exists for every entrepreneur listening to this and every human on the planet if they began to shift their mind to this particular mindset to embrace that they were made unique just like their mother and father told them they are. And here's the unlock of how to activate it.

Give it away and split the outcome. It's so much easier because that's one of the things that you know the the people that I work with and one of the businesses happens to be accounting firms. They hate sales. They don't like to sell. They Oh my god. No. Well, nothing happens until someone sells something in business to begin with. But this Well, what you're talking about is a collaboration.

Yes. It takes away the sales component. Correct. And so it's even with they're talking to their clients, it's like don't think of it as a client servant master relationship, which I can't stand that that that's an old paradigm, an old dynamic, right? That we had this master servant relationship. It's like, no, we come together and you actually talk to your your clients as if no, we're collaborating together. Well, what do you mean? I said, well, we're collaborating. I'm going to bring my unique ability to the table. This is what I'm going to do to help you and this is what we can do. If we can fix

It, then we you're you're collaborating with everybody all the time. But to to reframe it and go, let's put it together to create something totally new and split the outcome. That's that you're not selling now. Now you're just looking for opportunities to what Julia Waller calls it, it's your unique, it's your channels like how many channels do you have? Like this is another channel for your unique ability, right? To be applied to be applied to contribute to contribute to create value. Yes, there you go. Your unique value contribution like how can I contribute my value to this? So

What I'm so when you're when you're seeing people you're like okay well how can I contribute to them to help them and you see it by connecting other people. So you take what you know who you know combine. So I have this thing called the creation code. Okay. The creation code and it's three words. One could argue it's the IC3 formula. Collect, combine, create. I would argue it's what really separates high performers from mediocre performers and from an entrepreneurial standpoint because of course the world that I live in. And it's also the further awareness is okay, what's really happening here? I I'm trying to figure out what happens between my ears and make it where other

People can execute and create the similar outcome. I haven't been able to do that yet. For me, I see the emergent first. I mentioned that I can see the movie fast forward and rewind. So, I see the emergent, then track back to what connections create the outcome. But here's another way anyone on this planet can do it. Every day that you given that you're given breath, you're going to collect one of or all four of these things. The first one is relationships. You wake up tomorrow, you take a breath, take a shower, you leave, go to your breakfast, go to a meeting, jump on a plane. You are going to create

Relationships. You also are going to receive awarenesses. It's going to happen. Happens every day. Along your way, you might have read a book. You might check out something on the plane. You may sn go to some website or check out a new AI engine and now you have increased your knowledge. Lastly, you did take that trip and now you're back. You talked about playing 8,000 people or the camping trip over the summer. Those were all experiences. So, tomorrow you will collect relationships, awareness, knowledge, and experience. And to make it easy for everyone, if you take the first letter of all four of those, you can tell us what that spells, Mr. Eric. Rake. You got it. So, if I were to look back

At your calendar last week and I performed a raking. Yeah, you do rake. Looking for relationships, awareness, knowledge, and experience, I expect it would be bountiful. It's a whole week's worth of stuff. The difference is, and you mentioned it earlier, all I did was put context and and frame around it. You combine it. All of those relationships that you picked up on and you get introduced to last week, if you don't do anything with them, they just kind of evaporate. But perhaps you take the action of one very, very powerful word, combine, which is part of collaboration. Every time I combine it with either who I know, which is alluding to what you talked about, what I know or where I

Know, I create value for someone else. Every time. That's why it's called the creation code. It's unlimited. And every person on the planet has the exact same opportunity because they're going to have tomorrow relationships, awareness, knowledge, and experience show up in their life. I would just encourage them to combine it with who they know, what they know, or where they know because even those three categories are unique to them. I can't do it. They can, but they have the same opportunity I do. And every time they run that program, every time they execute the IC3 formula, they collect. Just be aware of it. How you going to be aware? Be quiet. Use the

Rake method. Write it down. Sit with it. And then I encourage you to do one more thing. Combine it with who you know, what you know, or where you know. And every time you do, you're going to create and you likely have somebody to call. And that's you showing up with your own unique dimensional vision awareness, leveraging the components that have been given to you to turn around and give it to someone else and watch the doors open up for you.

And everything is already there in place. Like I want to kind of come back to that quantum vision, the the the awareness. The awareness, the dimensional vision awareness. Yeah. Yeah. Vision awareness is like it's already there. Mhm. And it's e like So, would you say it's it's simple but not easy or easy but not simple? Yes. Think of it like a radio station.

Do you change to a new radio station and wait for the music to start playing or is it already playing when you get there? Well, it's already playing. It's playing all the time. It's always there all, you know, 247. DJ Jazzy Jeff, that's right. Here we go. We got another good hit coming for you. You know, playing all the time. Yes, it is. All possibilities are playing all the time. Which radio station are you tuned into? When you talk about frequencies, right? Certain certainly that's a component, a big component of it. And if we're all energy, how does energy transfer based upon frequency? Therefore, if everything is already happened all at the same exact time, that means there's different

Radio stations I could tune into that I would then have the ability to experience exactly what I wanted to experience. Right? Which radio station are you tuned into? Are you operating at a lower frequency? So this calamity that you ran into this week, perhaps you got fired or you got in an accident, if you begin to think that way and you receive thoughts that way because that's the radio station that you are tuned into, you should expect to attract others who are also listen to the same radio station. But as I be quiet and I go inside and I understand I've got everything that I already need and this awareness of the way you were uniquely designed to create

Value in the world and you show up to give it, then you begin to change your own frequency and you should absolutely expect that you begin to attract others that are also listening to that same radio station. On a personal note, I've watched you for the time that we've known each other the last couple years. I've seen you transforming like you are you're physically transforming. You are you are having way more clarity of vision and you're way more tapped in like and it's it's in it's connected.

You are in it's been really inspiring. Like when I saw you last couple weeks ago in Toronto, I walked in and I looked at I was like, "Holy crap, man. You look fantastic." Like you're Thank you. You're you're you're fitting into where you needed to be. You know what I mean? Like you're fitting into your shoes, like you're you're going, "Okay, now I'm in the right clothes." type thing. Mhm. Exactly. Yeah. I'm doing what I was made to do, created to do, right? And just show up to give it. It's so much fun. So much fun. So rewarding. So rewarding because you can actually see as you transfer that energy out into the world. You can see the ripple effect

That it causes. And it's so much bigger than you as an individual perceive that you are, but you have so much more impact to give. And I think we all feel it. Truly, you do feel it. You yearn to strive to get there. I'm here to tell you, just like Mr. Dan said, you're already here. You're there all at the same time. Just embrace it. That's I think the biggest takeaway that I need to start living, not understanding my head, but under living it in my heart, which is I'm already here. Mhm. I just want to make my here bigger. Yes. You know what I mean? Like, and that's the desire. Like, it's like it's like just you're I'm already here, but I just want to make it bigger

Because I always like growing for me. It's just growing. I don't have to get there. I'm already I'm already there. It just happens to be known as here. And it's takes all the pressure off like that. It's the the negative emotions and the negative energy of of not feeling good enough, worthy enough. How am I going to do this? It's going to be hard work. Like I had, for example, I had a conversation with with coaching clients and they were talking about their staff and going, we want to we want to help them grow. And I said, well, be careful of that word grow because people have a pre connotation in their head that growing pains happen. So when you grow, it's painful or growth

Takes a lot of hard effort and right. And so it's that reframing of the way you look at the the change the way you look at the world, the world that you look at changes. We talk about growth and go for me and I still I waffle be honest. I waffle sometimes between the two. Sometimes growth to me is light and abundant and fun and it's joyful. And other times growth is like it's just not it's heavy. It's thick. Right.

You know what? You're missing the collaboration because you're trying to do too much of the how. I'm doing too much and that comes back to the how part. Yeah. The growing pieces inside is is really get in touch with your most authentic expression. When you do that, you radiate more energy. You're act growing means to impact with what you already have externally.

You receive more energy when you do that. You're pushing more energy out. You're actually growing your impact into the world. And what are you doing? You're just being you. So, if you feel friction, friction is a clear indication. There's a opportunity for collaboration here because this part that's causing me friction is what I don't do. I'm going to go back to doing what I do.

I need to find a new puzzle piece. I'm trying to put I'm I all Okay, so I love that. I love that. Okay, so friction is telling me I am trying to fit my puzzle piece into the wrong part of the puzzle. Yes, sir. We'll go down a small road and of course it's recorded. So I don't know of anyone who can create me an idea. You receive ideas. Where do ideas come from? The imagination. What is the imagination? The divine. Awesome. So these ideas that come to me uh early in the morning right after this podcast driving to work in the shower and you don't and they just slip away because you don't have a mechanism to activate them. But sometimes those ideas

Hang around and when those ideas hang around they receive inputs both internal from your unique value contribution and external from your environment. Well, as they become to I would say into focus, they form a vision. When vision elevates to a clarity level, we talked about that. It ignites emotion. When it does that, it it spawns ambition. Ambition is immediately introduced to friction. Friction is an open door opportunity for collaboration. When you began to embrace the art of collaboration knowing fundamentally I've never done anything myself as you think about it I didn't really create this idea myself I didn't form it into a vision myself

Internal and external inputs but those the clarity of it has come into focus I understand where I exist in the world and all of a sudden I have this ambition I have this energy behind this idea uhoh here's friction I can't do it I don't have the training I don't have the money. All of those things is a collaboration. Collaboration, collaboration, collaboration.

When you really think about it, cash is nothing more than capability. The only thing you do with money is buy somebody else's vision. You can buy somebody else's capability. You can buy someone else's reach. I can go run ads on Facebook or Instagram or Tik Tok to get this idea out to millions and millions of people. Well, Facebook and Tik Tok, they're just reach partners. And I'm using a capability cash to do that. Well, if you're the one who has the idea, I can promise you today as I sit here, capabilities and reach are awaiting vision to show up.

Those ideas that you have that come to you in the shower, I would encourage you, and I mentioned earlier, stick it somewhere. Apple notes is fine, but the way you're going to take any action on that idea that eventually with clarity input external and internal evolves to a vision ignites ambition is that you embrace the art of collaboration because you wouldn't be here if you hadn't already. It's just you've been doing it unintentionally. What happens when you intentional leverage the art of collaboration?

Then it goes like butter. It just it's smooth. Like I feel the energy release as you're talking and expressing these concepts and ideas. I feel layers of weight come off my shoulders. Like I you know what I mean? Like that it's kind of like that. Oh, and it's like because there's I come up with all sorts of visions and ideas and I see it and then it's that that you know that the first thinking tool we you know you you come up with which is the strategy circle right that Dan it's the first thinking tool was boom here's the vision and instantly you go obstacle obstacle obstacle obstacle which is friction friction friction

Friction friction I can't because this this this this and that's just all the raw material that shows you the path that shows you the way. So like Ryan Holidayiday's the obstacle is the way. The stoicis stoic uh book that he wrote you know obstacle is the way but it's not that I need to fix the obstacle. That's where the heaviness comes to me is going no this is the universe telling me here's the way give it away. You are not the one to do the way.

That's correct. You're not the one. I didn't make you for that. I did. Yeah. You of course not me. Yeah. Creator, source, you weren't made for that. You were made for what you've already done. You've already done the work. You came up with the idea. You formed it. Now give it away. The only thing you can do in life is give what you've been given. Case in point, when you don't give it, it gets taken from you. Idea goes bye-bye. You see it on a commercial three years from now. Somebody's doing $6 million a year going to 60. And you're like, damn it, I had that idea three years ago. You know the difference between you and the

Person that the commercial is being ran for? They combined it, we've already talked about that, with someone else who had the capabilities and then eventually they combined it with somebody else who had reach and it created the commercial. These things we receive, I would argue specifically that we receive them from the divine. They come through imagination. Sure.

Create your own process. You don't have to follow mine. Just be intentional about it. Give it away. It's starting to seep in. You can probably see me me kind of going, "Oh, oh, and there's like these little mini light bulbs are going off, right?" It's the thought that I have to do it can become paralyzing every time. I would say stressful. Yeah, it's paralyzing. I have to do it. It's a lot of blood. Like but even if you think about this for example my septic field in the back back we got a piece of acorage there and they got a septic field down there and septic guys came in we got to go service it and I went oh okay it's

Down there and they're like uh where's the access points and I went I don't know down there and they're like it's six foot high blackberry bushes and roast and I went no one told me to clear that and I'm like oh so I was like dude I got to clear that before you can get down So yesterday I actually spent four hours. Oh goodness. Four hours and hacking it away and doing all that stuff. Right. Wow. I went this has to be done. So I buckled up and I went down to do it. But if I take what you're talking about is if I look at it differently and say doing that was actually a collaboration as well. Indeed internal collaboration in terms of my

Physical body. I don't beat my heart. My heart beats itself. Indeed, it is beating and it's putting blood out to the the veins and my arms are all beaten to check that out. I can see the road scratches all over. That's I didn't wear long sleeves cuz you know crazy Viking. It was Why would we do that? Yeah. Why would you do that? But it's like a collaboration. So I physically was doing it. But if I don't think of it as me doing it as more of a collaboration of all the parts that makes the physical framework of Eric that it that resides here awareness the awareness the meat suit the the matter that's here it's all a collaboration and I was simply I had the

The vision was given to me which is a collaboration from the divine was hey Eric go clear that up so that you can achieve the goal of getting your septic field cleared up. So, I was that was a collaboration, too, because the creator said, "You don't have time to get a find someone to do it. Go strap on your boots and go do it." This is my crazy thinking. Everything you said is 100% true, but you know, it's a friction, right? I have a septic field. It needs to be cleared so they can get to it. Well, how many indirectly created leads do you think the septic tank field man creates for the bush hoging or land clearing guy? Maybe the little guys who just started a landscape

Company in your neighborhood. They would love that if they would give what they had been given away, but they don't do that. It's a friction. Oh, we'll come back in a week when you've got it all cleared out. They just spent two or three hundred or 500 bucks driving out there. All of this are ideas. These are frictions that are showing up to each and every one of us as open door opportunity for collaboration to create value for others. Most of us are not even paying attention. But yet, they'll leave this meeting. They'll leave this call. They'll leave listening to this podcast and they'll go across the hall to a sales meeting to talk about generating revenue.

I don't understand it. Not yet. But it's good job security. Well, well, it good job security till it isn't right. Like, but there just so there see the way your mind works and I just love that. It's like I I didn't see that, but I went down there and cleared that up. I would have paid someone to go down there to clear that up% if he had collaborated. If he had collaborated with someone who clears out and does the bush clearing in the rack, he would have said, "Oh, no problem, Erica. I have my guy. He'll and and I don't have what?" Yeah, my guy will come in and clear it right out for you. Hey, we run into it all the time. So

Much so that I created a collaboration. Joe's landscaping commits and guarantees that he'll be with here within 12 hours before you can even get somebody else to give give you a quote. How big of an area is it? Oh, it cost you 500 bucks. Yeah. Why? Because 500 is the default. Now, the guy with the land with the septic tank company's picking up 105 points on that, right? Do you think he's going to potentially see that opportunity again this week? There's 52 weeks in a year. You can do the quick math on exactly what lowhanging fruit revenue is being presented to him that he's not taking advantage of because he would ex he

Would tell you, "I don't own a tractor. We don't have we can't keep staff what we have now. How would I go and clear this out for the people that need it? He's ask he's asking the wrong question. Yeah. He should be asking who can I collaborate with who has that unique unique ability who does that unique value contribution to this specific area. Yeah. If this spawns a trajectory pivot to anyone who's listened to the podcast, fast forward and just think what happens whenever you in example show up to give what you've been given and you do it as a mindset, as the way you operate and exist in the world, changes the whole game. Well, then it becomes a game.

Do you know what I mean? Then it becomes fun and a game and an exploration. And it's this, oh, and I love this because this is like Viking Academy ethos. You ex you are constantly exploring to discover new ways of collaborating with others so that you and the only way you can do is give what you've been given and that's your part you come and you give your part so you're constantly so when you're sitting in a room and you're looking like how can I contribute my unique value contribution to the people that I'm connecting to the relationships I'm collecting in the room you're collecting the relationships going okay who can I add my unique value contribution to

Y as a collaboration and then and then you there's another level when you begin to really operate this particular way and I said it earlier you can fast forward not only your movie you can fast forward others movies in the room I'm I'm sitting and to your point I sit there and look around and I'm running programs that see everyone combining with everyone and I see the emergent first so sometimes I sit there and say what are we talking about cuz we could be talking about something is just no one in here's yet seen this. They they're using the words collaboration because I didn't know that this is what I was doing for the first quite a few years of my life until I got

To freeze zone and they say collaboration they explain it. I'm like, "Oh my gosh, I've been doing that since I was 8 years old. Now I have a word for it." And then I wrote down, I wonder if I can create an organization that builds collaborations, that's built on collaboration and make it go global. That's what the collab is. It's a global entrepreneur collaboration.

Your secret sauce combined with my secret sauce creates magic. Now, let's just do it again. How many competitors do we have when we have that? When that happens, goose egg, zero competitors. What's the conventional margins on that? Whatever we want them to be because there's no competition. Yeah. You get you get to make the playing field. It's like, well, someone says, well, what should the split be on this? It's like there's no standard split.

Like, you know, it's funny because I was in the world of and you know, our good friend Dean Jackson, like his world, his marketing world, and and I came from Jeff Walker, uh, which is a friend knows Dean. And anyways, I was in that marketing world, right? And that's where I first came up with the accountant success formula. And and their big thing was um is is doing um these launches, but then you also get partners and I can't the joint venture. So it would be a joint venture. So someone would would always um do their reach. So they were the reach partner. They would send it out to their list and say, "Hey, Jeff's got this program." And boom, the

Standard split was a 50/50. That was their I think it was a standard 5050 split. It was all little aggressive, but okay. Yeah, I know. But basically, because they're they're but they're um they're digital products, so there's no increased cost. There's no cost, right? Easy enough. And them going, you know what? I could have 100% of nothing or I could get 50% of a whole bunch more over here. They win. I win. I get a new set of clients like on my email list who I then is an asset and I can grow it. And you also get money from your and you monetize your list. Maybe they haven't bought anything from you, but your email list is now creating

Some value for you. So, it was like a bingo. It was this beautiful collaboration that worked around. And so, that was standard fair. Yes. But now all these new collaborations or new ways of doing it, they're just catching up to the old school digital marketing collaboration. Now, turn around and go much further backwards. Yeah. When we decided that we didn't really like this whole food chain positioning that we had, we want to get out of it. How do we do it? We don't run that fast. We're not that strong. An adolescence chimpanzeee could just pull our arms off, no problem. In the teenage years, not even collaboration. When I figured out that I could buddy up with

Eric, we could collaborate. He could keep a watch. I would hold the stick. Whenever he ran through the bushes, the animal went the other way. And we didn't get eaten by the lions and tigers. We ate them. Changed the whole game. But along the way, we were trained to compete. Starting, I would argue as well, about the third grade. We get politely massaged into convergent thinking and less and less by divergent thinking and we get introduced to competition. But it is in our bones, in our DNA, from chaos all the way to civilization. Civilization was collaboration.

So it's not an evolation evolution to as much as it is a return to the building blocks of humanity to collaborate. Can you please go? You just said something there. It was convergent thinking as opposed to divergent. You think about it whenever you were when you were young. If you walked out, let's say six, seven, eight, you just walked they told you to go play in the yard. I doubt they ever do that anymore, but they did when I was a kid. And you took your little green armymen. Did they run up and down that hill? Were they firing from the other side on top of the bra? Yes, they were. They absolutely were. Was the little girl drinking tea? It was real tea to her.

But then you get to about the third grade and you and I both need to make the same score on the math test. It's 100. That's winning. Anything less than 100, I'm not as adequate as Eric is. But then in English, I crush it and you're 85. But we continue to operate independently versus combining us together and letting your the way you understand it. Osmosis transfer over to me because you are my peer and I can kind of see it the same way that you see it. I can't understand it the way that she's telling me, but I'm left on an island to kind of figure it out. I need to study more. I need to

Go and do some more practice guides. When if you just put me and Eric together, his English takes a big jump and my math, I got it now. I can understand how to do this and we both begin to excel when we combine. We don't do that, though. Oh, and then we go to college and now let's fight for whoever's going to get the position at the investment bank who's got a better score, who's going to do a more civic duty versus trying to figure out exactly what they told us as a kid. Eric, you were made unique. There's only one Eric in the whole wide world. There's ever going to be one of you. They didn't tell us how to activate it. And it's in our

DNA. I would argue the building blocks of humanity is how do you activate it? You show up and you give it and you contribute it to someone else and they do the same to you and magic happens. And you're both able to split that outcome. So you leverage that divergent thinking of the application of you and your uniqueness to figure out what happens when you combine it with someone else when you do the triple play. And there's many entrepreneurs in Mr. Dan's triple play at strategic coach and there's quite a few that say I just don't get this. I really hate doing this. What if they started in the third grade, not convergent thinking, but divergent thinking, and they continued being able

To see, close their eyes and see, or even with their eyes wide open, see those little armymen shooting guns and overtaking the hill and then sitting down and having tea with that other princess? What happens then when you think at that level of imagination? It's happening to you today. You don't have a mechanism or a formula to take action. You're being met with friction and we don't know what to do about it. So the idea gets away.

Three years later you see it on a commercial. You're like, "Wow, that was my idea once. If I would only combined it and collaborated with someone else, how do you think we're I I love this because I'm I'm looking at and thinking about my daughter. She's 13 and and we've been trying to promote her unique ability, unique value contribution, like what she hear and she's a powerhouse. This is kids crazy.

Like she's got so much energy. No idea where she gets it from. No. No. No. No clue. None whatsoever. But when you look at kids and and so where everything's going, I've often sensed that we need a complete overhaul in our well, let's take a step back. I believe humanity needs an we need an upgrade to our software system. I think we're we're working on old programming. I like this. I've been really thinking about this more and more as it we've been programmed. We've been program when we need to upgrade our pro we need to upgrade our programming, right? Yeah.

Flashed. Yeah. Yeah. Like we needed, you know, a hard drive reset and so like how do we how do you see Yeah, it is. How do you see it happening at that level, the younger age and and and then allowing because I'm seeing really seeing now how your collab the whole thing you're building is not just about it's not just about building business and that it's like it's a methodology by changing the consciousness of humanity. That's correct. Yeah. I have a new book I'm working on. It's called the collaboration code. I absolutely expect it will be required reading in the future. It'll launch in

February at Freezone Summit out in uh California because I'm presenting collab there and uh that's we'll launch the collaboration code. So it's already begun. Um I've trademarked the idea economy not too very long ago and it is the awareness that when the perception of value is upon the completion of a task, when that evaporates, what's left? What's between your ears? Your ideas, where do they come from? Your imagination. What is the imagination?

The divine. Whenever you are now able to take action on an idea that you have, and this happens to me quite often in the sauna. I'll have an idea and I of course have my phone. You it'll only overheat after you're about 27 minutes at 185°. It'll it'll it'll say no moss for a minute. As long as you put it in a towel, it'll cool back down. But I take action by taking that idea to Calabra, which is what I originally named Chat GPT's enhanced voice. Once again, name the baby. You give it a name, I can't unsee it. I make it into my fabric. I talk to it every day. So, I take it to collaborate, I've been thinking about this idea, and I start getting immediate

Feedback from it. Well, by the time sometimes I get out of the sauna or the steam room, there's a website, there's a manifesto, there's a user guide, all of it created and that goes into a folder where my team can take action that used to take six to eight weeks or maybe even a quarter to get to where I have and I haven't even left the gym yet. What happens to the time that was used for all those different types of employee types that would have created that outcome that I have arrived at before I leave the gym? Well, for a period of time, they're not going to have anything to do. They're going to have more time to do what? Think, to be quiet, and

Receive. We're moving into the idea economy where you get paid for your thoughts, not what your back will do. That's going to produce time. I'll tell you, at my organizations, I created something called my AI. And it really has nothing to do with AI other than we're leveraging AI to free up time. You can submit any idea about any application that has just been launched that leverages AI. And you can submit to we have a simple little form. If we do this, it costs this much. It's going to create this much time over this period.

We typically evaluate over the first 90 days. One hour a week. When it gets approved, you have to budget one hour a week for the next 12 weeks to sit in a room with other people who have also had ideas to implement AI and who have generated time. We basically manufactured time. What are we going to do with that time? We're going to be together. We're going to combine each other and we're going to come up with some ideas that we can take action on.

So I'm facilitating the embracement of the idea economy not by creating fear that AI is going to come and take your job. It's going to take the conventional way that your job or your title creates value. That's 100% true. But if we take that time and be intentional about it just to get back to our roots to be human beings and also to be together. So this my AI time that's the way that we're leveraging it and we're seeing exponential innovation come from everyone who is already on the team. Before that time you know what they were busy doing stuff task sometimes rudimentary recurring task and they had all that innovation.

I'll give you another one to think about. You can see in the paper about any given day about the hundreds of billions of dollars that are being invested for Indian media chips to create artificial intelligence. There's not a person on the planet other than the collab that I know of that's trying to position all of these Nvidia chips on steroids that exist between our ears in alignment and together. That's what the collab is. Your uniqueness, your battery, your minus, my plus, my minus, somebody else's plus. When you put all those brains together, and you let them participate in the outcome, oh my goodness, what's going to happen then?

But we need time to think and we need time to be. I love how you've framed um that AI is going to free up the time so that we can actually use our imagination because I've been I've been ruminating on this for quite some time and trying to explain it to the people that I coach and the businesses that I work with and I said AI is going to help you so much. It's going to free you up to be more you, more you, more imaginative and and and and our good friend Christa Clive Smith, she said the the the business brand, the the business model of the future is your personal brand. Absolutely. 100% agree. That's just like it's beautiful because it

Humanity and who you are and how you interact with your social fabric and your group is the value that's coming to the table. It's not these mundane repetitive tasks that are just life sucking, right? And that you like we can get out of the industrial. We can get out of the the the the the factories and be on the assembly line, right? And open up and start accessing this the computer that's in our and and the computer that's in our mind that's connected to source that can create and has all this imaginate imagination. And then again, if we can and if you can keep going the way you're going, Chad, and then have people see and have that dimensional what what vision

Dimensional vision awareness that everything is already there and we are downloading it from the divine and combining it with others unique value contributions to make it manifest itself. But it's already there. It's just you're connecting the pieces together. So the frequency will be in alignment when you connect me and you and say Dean Jackson, you me and Dean Jackson. When we connect together, instantly the radio frequency goes and it hits exactly to the thing that's already been created and it's already there for us and it manifests itself. And it only happens when you combine. It doesn't happen otherwise. You are individual. You're just energy radiating. Magic happens when you

Combine. Start combining. Show up to give what you've been given. Leverage the art of collaboration to how you split the outcome of whatever comes out the top. Think of that little commercial. We were kids. There were, I think, two types of toothpaste. When you squeeze it, it came out the top and it was different. You're like, "Oh, I mean, you're a kid." Yeah. That's the magic. We can do it today.

We're doing it currently. By the way, I can't do this without you and you can't do it without me. Exactly. It doesn't exist until we combine. I think that's a perfect spot to put a to put a button on this part of our conversation which is a continuing conversation which we will continue more into the future because I see I am now seeing the vision more way more clearly on what you're what you're creating and what you're doing and the impact ripple what it's going to be what you see it what I see what you see all I have to do is bring vision clarity to a level so that more have dimensional vision awareness and it collapses into this dimension. It already exists, right? It already exists.

So much fun happens every day. It's happening all around us. What level intentionality are you applying to see it, embrace it, and then control just and all you have to do is be you. So much fun. That's awesome, man. Listeners, I think you're gonna have to go back and listen to this one again because I will. Chad, thank you so much for being on the podcast again, brother. Always a pleasure. Yes. Thank you so much. Thanks for listening to the Viking Academy podcast. Make sure to leave us your honest feedback by leaving a review on Apple or Spotify and hit subscribe so you never miss an episode.